Art Business and Entrepreneurship

This module equips students with essential knowledge and skills to navigate the art market and build sustainable careers in the arts. It covers key aspects such as art marketing, branding, legal and financial considerations, and digital strategies for promoting and selling art. Students will also explore entrepreneurship, career development, managing art spaces, and understanding art valuation and auctions. By the end of the module, students will have a strong foundation in both the creative and business sides of the art world, enabling them to succeed as professional artists or arts entrepreneurs.